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UBER

Reimagining The Way The World Moves

Pitch Deck 2025

The Problem

Inefficient Transportation

Traditional transportation systems are fragmented, inefficient, and fail to utilize available resources effectively.

Limited Accessibility

Millions of people lack convenient access to reliable transportation options in urban and suburban areas.

Economic Opportunity Gap

Individuals seeking flexible income opportunities face significant barriers to entry in the gig economy.

Transportation Challenge

Our Solution

Ride

Rides

Connecting riders with drivers through our revolutionary platform for seamless urban mobility.

Eats

Eats

Transforming food delivery with on-demand access to local restaurants and quick commerce.

Delivery

Delivery

Enabling same-day delivery services for businesses and individuals across cities.

The Uber Platform

A unified ecosystem that leverages technology to connect people with transportation, food, and delivery services in 10,000+ cities worldwide.

Market Opportunity

$7.3 Trillion

Total addressable market across ride-sharing, food delivery, and logistics sectors globally.

16.2% CAGR

Projected growth rate for the mobility-as-a-service market through 2030.

85+ Countries

Current global footprint with significant expansion opportunities in emerging markets.

Market Segments

75% Market Penetration

Business Model

Multi-sided Platform

Connecting consumers, drivers, restaurants, and businesses through our technology platform.

Revenue Streams

Service fees, Uber One membership, advertising, and enterprise solutions.

Network Effects

Each new user increases platform value, creating a virtuous cycle of growth.

Business Model

Competitive Advantage

Global Scale

Operations in 10,000+ cities across 85+ countries, with the largest mobility network worldwide.

Technology Leadership

Proprietary AI and machine learning algorithms optimizing routes, pricing, and matching.

Brand Recognition

Uber has become synonymous with on-demand services globally.

Diversified Offering

Multiple service verticals creating cross-platform synergies and customer retention.

Platform Integration

Seamless ecosystem connecting mobility, delivery, and business solutions.

Data Insights

Unparalleled user data enabling continuous service optimization and new product development.

Traction & Growth

131 Million

Monthly active platform consumers globally and growing.

$31.8 Billion

Annual revenue with consistent year-over-year growth.

5.7 Billion

Trips completed annually across all services.

4+ Million

Active drivers and couriers earning on the platform.

Growth Trajectory

2021
2022
2023
2024
2025
2026 (Projected)

Leadership Team

Dara Khosrowshahi

Chief Executive Officer

Leading Uber's global vision and strategy since 2017.

Nelson Chai

Chief Financial Officer

Overseeing financial operations and strategic growth initiatives.

Jill Hazelbaker

SVP, Marketing & Public Affairs

Directing global marketing, communications, and policy initiatives.

Tony West

Chief Legal Officer

Managing legal affairs and regulatory compliance globally.

Nikki Krishnamurthy

Chief People Officer

Leading global human resources strategy and workplace culture.

Andrew Macdonald

SVP, Mobility & Business Ops

Managing global rides business and operational excellence.

Financial Overview

Revenue Growth ($B)

17.4
2021
23.8
2022
28.5
2023
31.8
2024
36.7
2025E

Key Metrics

Gross Bookings (2024): 30.2 Billion
Adjusted EBITDA (2024): $5.4 Billion
Free Cash Flow (2024): $3.9 Billion
Trips Growth (YoY): +24%

Revenue Breakdown

55% Mobility
35% Delivery
10% Freight & Other

Future Roadmap

Autonomous Technology

Developing and integrating autonomous vehicles to revolutionize urban transportation.

Uber One Expansion

Growing our membership program to enhance user loyalty and increase cross-platform usage.

Sustainability Initiatives

Targeting 100% zero-emission rides globally by 2040 through partnerships and incentives.

New Market Expansion

Strategic entry into untapped regions with focus on developing economies in Africa and Asia.

Multi-modal Integration

Connecting various transportation options - from bikes to public transit - into a seamless mobility experience.

Uber AI Advancement

Leveraging artificial intelligence to improve matching algorithms, pricing efficiency, and user experience.

Our Vision

To become the operating system for everyday life in cities worldwide.

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Thank You

Moving the world, together.

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Reimagining Urban Mobility

Connecting people and opportunities at the tap of a button

Investor Presentation | 2025

Ride

Global Mobility

Transforming how the world moves with on-demand transportation in 10,000+ cities.

Eats

Food & Essentials

Connecting restaurants and retailers with customers through our delivery network.

Delivery

Platform Technology

Leveraging AI and data science to optimize matching, routing, and pricing in real-time.

Scroll to explore
THE PROBLEM

Challenges in Urban Mobility

Before Uber, getting around cities was inefficient, expensive, and often frustrating

Wasted Time

People spend an average of 54 hours per year stuck in traffic, with unpredictable wait times for traditional transportation options.

Impact 70%
Urban Transportation Challenges

Traditional transportation systems leave many people stranded or waiting

Economic Inefficiency

Car ownership costs the average American $9,000+ per year, yet personal vehicles sit unused 95% of the time. Meanwhile, millions lack flexible earning opportunities.

Impact 85%

Limited Access

Over 25% of urban populations live in transportation deserts with inadequate service, while others face discrimination or safety concerns with existing options.

Impact 65%

Market Pain Points:

  • Fragmented transportation networks
  • Unpredictable pricing and availability
  • Underutilized vehicle capacity
  • Limited income opportunities in the gig economy
  • Growing urban populations with mobility needs

The Opportunity

These challenges represent a $7+ trillion market opportunity to transform how people and goods move in urban environments.

We're solving these problems at scale
THE SOLUTION

The Uber Platform

A revolutionary ecosystem connecting riders, drivers, and businesses through technology

Ride

Mobility

  • On-demand rides in 10,000+ cities globally
  • Multiple service tiers from economy to luxury
  • Scheduled rides and reservations
  • Shared rides reducing emissions and costs
Eats

Delivery

  • Restaurant delivery from 800,000+ partners
  • Grocery and retail partnerships for essentials
  • Same-day package delivery services
  • Subscription services for frequent users
Business

Enterprise

  • Corporate travel and expense management
  • Business meal solutions for teams
  • Freight and logistics services
  • Custom solutions for large organizations

Our Technology Advantage

Proprietary algorithms and AI-driven systems power our platform to create efficient matches between supply and demand in real-time.

Dynamic Pricing

Optimizes supply and demand in real-time

Intelligent Routing

Minimizes travel time and maximizes efficiency

Machine Learning

Continuously improves the platform with usage data

Uber Reserve

Key Solution Benefits

Accessibility

Transportation for everyone, everywhere

Flexibility

Options tailored to user needs

Efficiency

Optimized matching and routing

Opportunity

Flexible earning for millions

Transforming Industries Through Technology

Uber's platform approach has created the largest mobility network in the world, connecting:

131M+

Monthly Active Platform Consumers

4.7M+

Active Drivers & Couriers

10,000+

Cities Worldwide

15B+

Annual Gross Bookings

Platform Integration
MARKET OPPORTUNITY

Massive Global Opportunity

Uber addresses multi-trillion dollar markets across mobility, delivery, and logistics

Total Addressable Market

Mobility $4.5T

Global transportation spend

Food Delivery $2.8T

Global food service market

Freight & Logistics .0T

Ground freight transportation (US & EU)

Grocery & Retail $6.0T

Global retail and grocery spend

Combined Opportunity

4.3+ Trillion

Market Growth Vectors

Global Urbanization

68% of the world population will live in urban areas by 2050, up from 55% today

E-commerce & Delivery Growth

Online food delivery market expected to reach $320B by 2029, growing at 11.5% CAGR

Mobility-as-a-Service Expansion

Global MaaS market projected to grow at 16.4% CAGR, reaching $774B by 2030

Gig Economy Growth

52% of US workforce expected to participate in the gig economy by 2027

Current Market Penetration

29%

Mobility

Market penetration in key markets

20%

Delivery

Share of addressable delivery market

Significant room for growth across all segments

Growing User Base

131M+

Monthly Active Platform Consumers

+24% YoY

Expanding Service

10,000+

Cities with Uber Services

71 Countries

Growing Driver Network

4.7M+

Active Drivers & Couriers

+19% YoY

Market Validation & Competitive Position

Uber has established itself as the global leader in the mobility and delivery markets:

  • Leading market share in key metropolitan areas across North America, Europe, and Latin America
  • Strong network effects creating high barriers to entry for competitors
  • Unique multi-vertical platform approach increasing customer lifetime value and retention
Market Position

#1

Global Ridesharing Platform

BUSINESS MODEL

How We Generate Revenue

Our multi-sided platform creates value for all participants in the Uber ecosystem

Revenue Streams

Mobility Service Fees

Variable commission on each ride (typically 20-25% of the fare)

75% of revenue

Delivery Service Fees

Commission from restaurants (15-30%) and delivery fees from consumers

50% of revenue

Subscription Services

Uber One memberships providing discounts and perks across services

15% of revenue (fastest growing)

Enterprise Solutions

Uber for Business, freight, and B2B services

10% of revenue (high growth potential)

Financial Metrics

Gross Bookings

15.6B

+28% YoY

Revenue

$31.8B

+33% YoY

Adjusted EBITDA

$5.1B

+112% YoY

Free Cash Flow

$3.4B

+179% YoY

Key Financial Achievements:

  • Achieved profitability on an adjusted EBITDA basis
  • Consistent positive free cash flow generation
  • Strong operating leverage driving margin expansion

Unit Economics

Customer Acquisition Cost $20-25

Average cost to acquire a new platform user

Customer Lifetime Value $950+

Gross profit generated by average user over their lifetime

LTV:CAC Ratio 38:1

Value created per dollar spent on acquisition

Take Rate ~27%

Revenue as percentage of gross bookings

Platform Dynamics

Platform Dynamics

  • Strong network effects - more users attract more drivers & merchants
  • Low marginal cost to serve additional users
  • Scalable technology infrastructure
Growth Levers

Growth Levers

  • Geographic expansion into new markets
  • Cross-selling between mobility and delivery
  • New verticals and service offerings
Business Moat

Competitive Moat

  • Global brand recognition & trust
  • Proprietary data & AI algorithms
  • Multi-vertical ecosystem creates stickiness

Path to Long-Term Profitability

Our business model is designed to deliver sustainable growth and expanding profitability:

Economies of Scale

Fixed costs spread across growing transaction volume

Technology Efficiencies

AI-driven improvements in matching and routing

Cross-Platform Synergies

Shared infrastructure across mobility and delivery

Higher-Margin Services

Growing advertising, subscriptions, and enterprise offerings

Growth Trajectory
COMPETITIVE LANDSCAPE

Our Competitive Advantage

How Uber stands out in the global mobility and delivery ecosystem

Competitive Landscape

Global Ridesharing

Uber
69%
Lyft
29%
Others
2%

U.S. market share by gross bookings

Food Delivery

Uber Eats
35%
DoorDash
45%
Grubhub
15%
Others
5%

U.S. market share by gross bookings

Geographic Presence

10,000+

Cities

71

Countries

6

Continents

Largest global footprint in the industry

Key Differentiators

Global Scale

Largest mobility platform with presence in more markets than any competitor, creating strong network effects

Multi-vertical Platform

Unique integration of rides, food delivery, and freight under a single platform creates cross-selling opportunities and higher retention

Technology Leadership

Industry-leading AI and machine learning capabilities for matching, routing, and dynamic pricing

Financial Strength

Strong balance sheet with $5.6B in cash and positive free cash flow generation, enabling investment in growth and innovation

Competitive Comparison

Capability Uber Lyft DoorDash Didi
Global Presence
Multi-vertical Offerings
Enterprise Solutions
Subscription Offering
Positive Cash Flow

Brand Strength

Uber has become synonymous with on-demand transportation globally, with 95% brand recognition in our operating markets.

Brand Recognition

Customer Loyalty

Industry-leading retention rates with 79% of users remaining active after 12 months, compared to 65% industry average.

Industry Average Uber

Network Effects

Each new user increases platform value for all participants, creating a virtuous cycle of growth difficult for competitors to replicate.

4.7M+

Drivers

Strategic Competitive Response

Our strategy to maintain competitive advantage and market leadership:

Continue Platform Expansion

Add new verticals and services to create additional value for users

Deepen Technology Moat

Invest in AI and machine learning to enhance efficiency and user experience

Strategic Partnerships

Collaborate with complementary businesses to expand offerings

Focus on Profitability

Maintain pricing discipline and operational efficiency

Competitive Strategy
TRACTION

Our Growth Story

Uber's exponential growth and proven success across global markets

Key Performance Metrics

Monthly Active Platform Consumers

131M+
Growing at 24% YoY Q4 2024

Gross Bookings

15.6B
Growing at 28% YoY FY 2024

Trips Completed

8.3B
Growing at 23% YoY FY 2024

Global Cities

10,000+
Operating in 71 countries Q4 2024

Revenue Growth

4.1B
2020
7.4B
2021
$23.8B
2022
$28.5B
2023
$31.8B
2024

2024 Revenue: $31.8 Billion (+33% YoY)

Financial Milestones

Adjusted EBITDA

$5.1B

First achieved positive adjusted EBITDA in Q3 2021, now consistently profitable with 112% YoY growth

Free Cash Flow

$3.4B

Generated $3.4B in free cash flow in 2024, a 179% increase YoY, demonstrating strong financial health

Cash Position

$5.6B

Strong balance sheet with $5.6B in cash and cash equivalents as of Q4 2024

Driver Growth

4.7M+

Active Drivers & Couriers

+19% YoY

Growing driver base enabling expanded capacity and reduced wait times across all markets.

Customer Satisfaction

4.8/5

Average Rating

Industry-leading customer satisfaction with improvements in driver quality, wait times, and app experience.

Growth Trajectory

29%

CAGR (5-Year)

Consistent Growth

Five-year compound annual growth rate of 29%, outpacing industry average of 17%.

Geographic Expansion

Key Growth Markets

Latin America

+46% YoY growth

APAC

+38% YoY growth

Europe

+29% YoY growth

Middle East

+34% YoY growth

Recent Expansions

  • Added 1,200+ new cities in 2024
  • Entered 6 new countries in 2024
  • Launch of Uber Eats in 500+ new cities
Global Growth

Global Platform

User Base
2B+ Lifetime

Over 2 billion people have used Uber's platform globally since our founding, with continued strong user acquisition.

Strategic Achievements

Uber One Growth

Membership program reached 15M+ subscribers, driving higher frequency and retention

Enterprise Expansion

Uber for Business grew 45% YoY, now serving 170,000+ organizations globally

New Verticals

Successful launch of grocery and retail delivery, now available in 3,000+ cities

Technology Leadership

Advanced AI implementation reduced matching time by 35% and improved ETA accuracy by 28%

Strategic Growth
LEADERSHIP TEAM

World-Class Leadership

The experienced team driving Uber's global vision and execution

Dara Khosrowshahi

Chief Executive Officer

Leading Uber since 2017, Dara has successfully transformed the company's culture and business strategy, driving profitability while expanding into new markets and verticals.

Prior Experience

  • CEO of Expedia Group (2005-2017)
  • Senior roles at IAC/InterActiveCorp

Key Achievements

  • Led Uber to profitability for the first time
  • Diversified business with Uber Eats expansion

Nelson Chai

Chief Financial Officer

  • Former CEO of CIT Bank and The Warranty Group
  • Architected Uber's financial turnaround
  • 25+ years of financial leadership experience

Jill Hazelbaker

SVP, Marketing & Public Affairs

  • Former SVP at Google and Snapchat
  • Led Uber's brand transformation initiatives
  • Oversees communications and policy globally

Tony West

Chief Legal Officer

  • Former Associate Attorney General of the U.S.
  • General Counsel of PepsiCo (2014-2017)
  • Leads legal, compliance, and security teams

Nikki Krishnamurthy

Chief People Officer

  • Former CHRO at Expedia Group
  • Led workplace culture transformation
  • 20+ years of HR leadership experience

Andrew Macdonald

SVP, Mobility & Business Ops

  • With Uber since 2012
  • Led Uber's global expansion into 400+ cities
  • Oversees global rides business and operations

Sundeep Jain

Chief Product Officer

  • Former SVP of Product at Snapchat
  • 12+ years at Google in product leadership
  • Driving Uber's product innovation and roadmap

Team Experience & Expertise

Technology Leadership

Deep experience from leading tech companies including Google, Snapchat, and Expedia

Cross-Industry Expertise

Diverse backgrounds spanning technology, finance, public service, and consumer products

Global Perspective

Leaders with experience operating across international markets and diverse regulatory environments

Scaling Experience

Proven track record of scaling businesses through rapid growth phases and market expansion

Regulatory Expertise

Team includes former government officials and policy experts navigating complex regulatory landscapes

Innovation Focus

Leadership committed to technological innovation and market disruption

Team

29,300+

Global Employees

FINANCIAL PERFORMANCE

Financial Highlights

Strong revenue growth with improving profitability and operational efficiency

Revenue Growth

7.4B
2021
$23.8B
2022
$28.5B
2023
$31.8B
2024
$36.5B (est.)
2025 (P)
2024 Revenue: $31.8 Billion
+33% YoY

Key Financial Metrics

Gross Bookings

15.6B

+28% YoY

Trips

8.3B

+23% YoY

Take Rate

27.5%

+0.8 pts YoY

MAUs

131M

+24% YoY

Profitability Trends

Adjusted EBITDA $5.1B
+112% YoY 16.0% Margin
Free Cash Flow $3.4B
+179% YoY 10.7% Margin
Operating Income .8B
First positive year 5.7% Margin

Balance Sheet

Cash & Equivalents $5.6B
Total Assets $35.2B
Long-term Debt $9.3B
Equity 7.8B

Strong balance sheet supporting growth investments

Segment Performance

Mobility 7.5B
55% of revenue +18% YoY
Delivery 1.1B
35% of revenue +25% YoY
Freight & Other $3.2B
10% of revenue +32% YoY

All segments growing with improving margins

Unit Economics

Avg. Revenue per Trip $3.83
Contribution Margin 43.7%
Customer Acquisition Cost $22.50
Customer Lifetime Value $950+

LTV:CAC ratio of 42:1 driving strong returns

Operating Expenses

Cost of Revenue 5.6B (49.1% of revenue)
R&D $3.1B (9.7% of revenue)
Sales & Marketing $5.7B (17.9% of revenue)
G&A $5.6B (17.6% of revenue)

Operating expenses as % of revenue decreased 5.2 percentage points YoY

Financial Projections

Revenue Growth (USD Billions)

$31.8B
2024
$36.5B
2025E
$42.0B
2026E
$48.3B
2027E

Adjusted EBITDA Margin

2024
16.0%
2025E
18.5%
2026E
21.0%
2027E
24.0%

Projecting 15% CAGR through 2027 with expanding profit margins

Financial Strategy & Outlook

Operational Efficiency

Continued focus on optimizing operations and leveraging scale to improve margins

Strategic Investments

Targeted investments in technology, new markets, and service offerings to drive growth

Capital Allocation

Balanced approach between growth investments, debt reduction, and potential share repurchases

Long-term Value Creation

Focus on sustainable growth and profitability to deliver long-term shareholder value

We expect to maintain strong top-line growth while continuing to improve profitability and free cash flow generation, enabling both reinvestment in the business and potential return of capital to shareholders.

Financial Strategy
INVESTMENT OPPORTUNITY

The Opportunity

Join us in building the future of urban mobility and logistics

Funding Details

Raising $750 Million

Strategic growth investment to accelerate our platform expansion and technological innovation

Pre-Money Valuation: 25 Billion

Reflecting our market leadership, strong growth, and improving profitability metrics

Investment Timeline

Closing expected by Q3 2025 with staged capital deployment over 18 months

Investor Profile

Seeking strategic partners with expertise in technology, global markets, and sustainable transportation

Use of Funds

Technology & AI Investment 40%

Enhanced AI algorithms for matching, routing, and dynamic pricing; next-gen autonomous vehicle research

Geographic Expansion 25%

Accelerating market entry and growth in Southeast Asia, Africa, and Latin America

New Vertical Development 20%

Expanding into healthcare logistics, same-day retail delivery, and last-mile e-commerce solutions

Sustainability Initiatives 15%

Accelerating the transition to electric vehicles and developing carbon-neutral operations

Expected Outcomes

Accelerated Growth

Increase annual revenue growth rate to 25%+ for the next 3 years

Expanded Market Leadership

Enter 25+ new countries and 2,000+ new cities within 3 years

Improved Unit Economics

Enhance contribution margin to 50%+ through AI-driven operational efficiencies

ESG Leadership

Achieve 50% electric vehicles in key markets by 2027

New Revenue Streams

Launch 3-5 new verticals representing 15%+ of revenue by 2027

Why Invest Now

Market Leadership Position

Capitalize on our established global infrastructure and network effects as the dominant mobility platform

Inflection Point in Profitability

Invest as we transition from growth-focused to balanced growth and profitability, demonstrating the strength of our business model

Industry Transformation

Participate in the mobility industry's transformation through technology, electrification, and eventual autonomy

Untapped Market Potential

Access to a 4.3 trillion total addressable market with current penetration below 30% across key verticals

Join us in redefining how the world moves, connecting more people with opportunities through our expanding global platform.

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ROI Projections

3.5X

Projected return within 5 years based on current growth trajectory and margin expansion

35%

Projected IRR

2.8 Years

Projected payback period

Next Steps

1

Due Diligence

Access our virtual data room for comprehensive financial and operational information

2

Management Meetings

Schedule deep-dive sessions with our executive team and subject matter experts

3

Investment Terms

Review detailed term sheet and investment structure documentation

For additional information, please contact our investor relations team at investors@uber.com

Q3
2025
Closing Date
GET IN TOUCH

Contact Us

We'd love to discuss how Uber can transform the future of mobility and create value for your portfolio

Send Us a Message

Our Offices

Global Headquarters

1515 3rd Street

San Francisco, CA 94158

United States

New York

3 World Trade Center

175 Greenwich Street

New York, NY 10007

London

70 Wilson Street

London EC2A 2DB

United Kingdom

Singapore

182 Cecil Street

#17-00 Frasers Tower

Singapore 069547

Contact Information

Email

investors@uber.com

For investor relations and partnership inquiries

Phone

+1 (415) 612-8582

Monday to Friday, 9am - 5pm PT

Investor Relations

ir.uber.com

For financial reports, SEC filings, and earnings information

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Join Us on the Journey

We're transforming how the world moves, connecting people with opportunities through our global technology platform.

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